the Drifter Shoot – A Nice Day Out in Brightside

September 30, 2010

Last weekend saw the Drifter photo shoot for issue 1 take place in the industrial nether region between Sheffield and Rotherham, the humorously named Brightside. Focusing largely on workwear and warm clothing the shoot stems from the issue’s theme Drift: an allusion to hitch-hiking and hobo-ing, being a drifter.


After cruising in the van for thirty minutes, we settled on shooting on Stevenson Road. An industrial back street which provided a suitably run down industrial vibe. We figured at 10am on a Saturday it would be a good quiet spot. This proved not to be the case. Cars constantly whizzed past, usually aiming at our photographer, Jodie Blackburn, snapping from the road, and bemused looking locals carried plastic bags full of god knows what as they walked god knows where.

Clothes for this shoot included Carhartt, Acne, Libertine Libertine, Penfield, and women’s designer Harriet Gould. The models were the Heebie Jeebies and Sophie Bailey. Photography was by Jodie Blackburn. Assistance and documentation Anna Westerman. Clothes courtesy of Ideology and Carhartt. Issue 1, the Drift issue, will be out in mid October.



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